"Your brand is what makes you stand out from your competitors. It is not just about being different, it is about being better." Mahyar Nazemi
"Your brand is what makes you stand out from your competitors. It is not just about being different, it is about being better." Mahyar Nazemi
Brand Workshop
The Branding Workshop (also a discovery session by Mahyar Nazemi) is a meeting between the key business leaders and the brand consultants/strategists, to define, build or develop the strategic foundation for the brand.
The days when product or service quality alone was sufficient for long-term success are a thing of the past. Every year, tens of thousands of trademarks are registered in Germany alone. In 2020, there were 89,442 new registrations despite the pandemic. That's 13.5% more than the year before.

Considering the vast number of options, it is crucial to position your brand clearly and convey its values to the target market using the right strategy and design.
It is therefore vital to develop a differentiated value proposition, a redeemable promise, and a distinct target group approach for cutting-edge positioning and branding that appeals to the right people.

When it comes to developing brand strategies, a branding workshop is the ultimate collaborative experience.
A (strategy) brand workshop helps to discover a new brand or refine and further develop an existing brand. It provides an opportunity to review the brand's values, mission, vision, core, purpose, personality, design, USP, and tone from a fresh look.

The goal is to define a clear brand profile that will be the foundation of the brand strategy in the future. This will enable us to discover and define the brand's market position through a powerful emotional hook to your customers and a strategy that ensures favourability and growth.
Featured Project
Holtmann Group (Holtmann GmbH & Co. KG, Mesomondo GmbH and Expomondo GmbH) has been an integrated service provider for trade shows and events since 1950, headquartered in Langenhagen, Germany. Holtmann is one of the leading trade fair and event service providers in Germany and around the world.
Here is an overview of the most frequently asked questions about brand workshops.
Let's talk about your brand
How can a brand workshop help you build a better brand?

We invite you to attend our Brand Workshop in order to achieve better results. The goal is to gain a better understanding of you, your brand, and your brand vision. This will enable us to provide you with the most effective brand strategy, brand design, and brand growth.
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